Pictorial Fashion Forecast September 1937 on Flickr.
Via Flickr:
From the collection of Jessica H. Jaeger.
NOVEL PATCH POCKETS, unpressed inverted pleats and interesting fabric contrast are all featured in this tailored frock. In sizes 12 to 20; 30 to 40. Size 16: 2 7/8 yards 54-inch wool, 3/8 of 39-inch contrast. 35c—-1 / 6. PICTORIAL 8886.
TWO-PIECE CHIC in plain and plaid wool. Broad shoulders are achieved by the trimming-pieces on the blouse. Sizes 12 to 20; 30 to 40. Size 16: 1 1/2 yards 54-inch plaid for blouse, 2 of plain for skirt. Price 45 cents—-2 / -. PICTORIAL 8916.
INTERESTING USE OF DARTS is featured at the neckline and waistline of this tailored frock. Note the breast patch pockets. Sizes 12 to 20; 30 to 38. Size 15: 2 1/8 yards 54-inch wool. A bought scarf is used. 35c—-1 / 6. PICTORIAL 8888.
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